What is RECS and how does it impact you as the Seller or Purchaser of Real Estate?

There is probably no doubt on anyone’s mind at this point, that real estate has been revolutionized by the Internet introduction and the Cyberspace world it did create.

Whatever representation you choose, the internet capabilities of your Realtor® can and will likely make a difference. NAR surveys have demonstrated that over 80% of buyers now start their real estate searches on the Internet. The knowledge of cyberspace marketing, the mastering of its tools, are additional talents and resources you may wish to secure to put all the odds on your side. For me, just another way to stay atop of things so we never lose our edge.

To further understand what such society does for its members and why a RECS Realtor® will likely be more savvy when it comes to cyberspace marketing, please have a peak at this almost first Press Release of the Society in 1997 by its president founder.

----------------------------------------------------------------------------------------------------

Real Estate Cyberspace Society Announced (Press Release 1997)

John M. Peckham III, Executive Director of the Real Estate Cyberspace Society has invited real estate professionals to network with the worlds most successful cyber professionals in the Real Estate Cyberspace Society (RECS) as they share their insider trade secrets on how to sell, finance and acquire real estate in Cyberspace.

Peckham who travels the country presenting his popular "Selling Real Estate In Cyberspace" seminars stated that RECS was founded to help members:

1. Get up and running, quickly, effectively and profitably in Cyberspace,

2. Keep abreast of the rapid technological changes and Cyberspace strategies revolutionizing the real estate industry, and

3. Network with the world's most successful cyber professionals.

Jack Peckham has been using technology to sell Real Estate since 1963 when he founded Data Realty Corporation. He has been involved in better than a BILLION dollars in real estate closings using technology and has Chaired the Strategic Planning Committee and the Commercial Technology Committee of the 700,000 member national Association of Realtors.

Last year he discovered that the Internet is only a part of the real estate technology revolution. He says that the part many overlook is made up of dozens of simple tricks the cyber real estate professionals are using to outpace the competition. This revelation occurred when he put information out on a 2.6 Million Dollar real estate deal at 1:30pm---and had eight buyers for the property in 3 hours. One of them flew from Florida to Boston three days later to sign papers. When he closed he shared a substantial commission with a fellow broker who was also using Cybertools. Soon after he closed on a hydroelectric dam and placed several properties including an airport and a shopping center under contract.

According to Peckham RECS has invited Real Estate Professionals to join and share their expertise in using Cyberspace tools to better serve their clients. "The cornerstone for the Society is a communications pack called Real Estate Cyberspace Alert," he said.

"As we designed Society membership services", Peckham said, "I invited my old friend Joe Bradley ( who founded Investors' Hotline 20 years ago) to create a new service allowing us to bring Society members the very latest Cyberspace strategies. Joe pioneered the time saving concept of the audio/print combo and has interviewed some of the world's greatest financial minds - Peter Lynch, John Templeton, Jim Rogers, Don Phillips, Ronald Reagan - the "Who's Who" of investing for the last 20 years. He has presented these "private conversations" directly to his subscribers. I asked Joe to clone this winning concept allowing me to conduct interviews for this new breakthrough member service called Real Estate Cyberspace Alert".

"I have networked with scores of very talented friends over the years, and through these contacts I am able to bring the most brilliant and successful minds in today's real estate markets directly to members. We have completed strategy sessions with guests such as Peter Pike (PIKENET), popular Internet lecturer Alan Hainge, Cyber Columnist/Guru Brad Inman and Author/lecturer Wally Bock ("Cyberpower for Business"). We are also wooing other Cyber Gurus such as Bill Gates". Peckham stated that "Real Estate Cyberspace Alert alone will give members a leg up on the competition with timely cutting edge information delivered in its truly unique dual audio/print format which allows members to even learn the techniques even in their cars---a major time saver!"

Peckham says that RECS through the "Real Estate Cyberspace Alert" will keep members up to date on:

• How to use the INTERNET to market their real estate.
• How to build a Cyberspace clientele.
• How to stand out from the crowd in Cyberspace.
• How to leverage their selling power with insider trade secrets on selling real estate in Cyberspace.
• How to get all the information they need on investors and companies.
• How to locate the type of properties they are looking for instantly.
• How to locate the right lender or joint venture partner for their deals.

Peckham pointed out that "non members would have to fly all over the country and pay thousands of dollars a day to access these Cyber experts but that with member support they can have absolutely up to date insider tips and techniques that will keep them current in this rapidly changing Cyberworld.

Every 60 days RECS members receive 3 strategy sessions packs on CDs which Peckham conducts with the invited Cyber experts. Each features top mentors in the Real Estate and Cyberspace industry. Along with the audio version members receive a valuable and convenient newsletter summary of those interviews including a hotlist of addresses to all Internet web pages mentioned in the interviews.

The Real Estate Cyber Alert member service is being followed shortly by the RECS Web page which will provide members with open access to RECS Cyberexperts through a direct link to them. Just one part of the RECS link system which gives members open access to the Cyberspace Strategy Section where members can get quick answers to their Real Estate Cyberspace strategy questions .

John M. Peckham III
Executive Director
Real Estate CyberSpace Society
Four Longfellow Place, Suite 2003
Boston, MA 02114